Swedish Forestry Expo – a new meeting place in the forest industry
Swedish Forestry Expo, a major forest industry event, was held in Stockholm at the beginning of June. During the three-day exhibition, 150 exhibitors demonstrated forest industry machines and services to more than 10,000 visitors from over 30 countries.
“The idea for the exhibition came from us and other forest machine manufacturers. We wanted to try something new, focusing above all on products and services, and we wanted the event to be easily accessible by visitors. The MaskinLeverantörerna organisation and its forest industry members started to organise the event, which was finally held this year,” says Carl-Henrik Hammar, Managing Director of Ponsse AB.
“For Ponsse, the exhibition was a success. We received nothing but positive feedback on the demonstrations of PONSSE EV1, our electric forwarder, which attracted hundreds of visitors on every day of the event. Best of all, the exhibition was an event for professionals. All visitors were either customers or representatives of other stakeholders,” Hammar says.