Cou­rage to build the future

Last year was special for us in many ways. The anni­ver­sary year was a remin­der of where it all star­ted more than 55 years ago – with a bold idea, exper­tise and per­se­ve­rance. At the same time, it showed that Ponsse’s story is very much alive: by wor­king toget­her and by trus­ting one anot­her, we can overcome boun­da­ries we would never even dream of on our own.

The past year has also con­fir­med that the world around us is cha­rac­te­ri­sed by
uncer­tainty. The mar­kets fluc­tuate and our cus­to­mers’ day-to-day lives are chan­ging ever fas­ter. Nevert­he­less, or per­haps preci­sely because of this, we look to the future with deter­mi­na­tion. Cou­rage does not mean belitt­ling risks, but the abi­lity to make long-term deci­sions even when the short-term out­look is blurry.

Again this year, we will sys­te­ma­tically invest in our main­te­nance ser­vices,
pro­ducts, tech­no­logy and pro­duc­tion. The Vie­remä fac­tory expan­sion is progres­sing, which will help us improve the efficiency and safety of our pro­duc­tion
and our abi­lity to meet future demand. Reliable pro­ducts and ser­vices, as well as
new solu­tions, such as sys­tems that assist the ope­ra­tor and data-based digi­tal ser­vices, arise from long-term deve­lop­ment work, the unders­tan­ding of cus­to­mer needs and the use of rapidly deve­lo­ping tech­no­logy. This allows us to deli­ver more value to our cus­to­mers and make their work safer, more pro­duc­tive and more pre­dic­table.

Our cus­to­mers expect us to con­ti­nuo­usly deve­lop, react quickly and to be by their side – not just as a supplier, but as a part­ner.

That is where we excel.

But the most impor­tant thing is still the people. Tech­no­logy evol­ves, but wit­hout
skil­led emplo­yees, it will not turn into bene­fits for our cus­to­mers, inno­va­tions that make eve­ry­day life easier or reliable ser­vices. That is why we are inves­ting strongly in inc­rea­sing com­pe­tence this year too: trai­ning, lear­ning new things, making sure that every Ponsse emplo­yee can succeed and deve­lop in their
own work. At the same time, we will strengt­hen lea­ders­hip – simple, human actions that build trust and ensure eve­ry­one feels part of our sha­red direc­tion.

Ponsse’s strength has always been its abi­lity to spot oppor­tu­ni­ties where others
find chal­len­ges. The world inc­rea­singly needs more sus­tai­nable log­ging, more accu­rate data, smart sys­tems and reliable equip­ment, as well as excel­lent main­te­nance ser­vices. Our cus­to­mers expect us to con­ti­nuo­usly deve­lop, react quickly and to be by their side – not just as a supplier, but as a part­ner. That is where we excel.

I would like to thank eve­ry­one – cus­to­mers, part­ners and Ponsse per­son­nel –
who, with their exper­tise and hard work, help take Ponsse’s story forward. Thanks
to you, we can look to the future – and build somet­hing new toget­her.

Great events in the fore­stry sec­tor will be lea­ving their mark on this year too,
across dif­fe­rent parts of the world. It is always great to meet cus­to­mers and part­ners face-to-face. See you at fair events!

Juho Num­mela
Pre­si­dent and CEO
Ponsse Plc